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| Things to avoid while facing Customers |
While doing sales we do study of
lots of things before going on the field or territory like who are your target customers,
which segment you are going to track, affordability of your target customers etc.
And these are important analysis which one needs to do before going to field.
Further, when you go out in the
field, doing a cold call or going for a follow-up meeting with customers etc,
you need to follow so many don’ts while facing the customers. I already shared
information on how to do sales effectively https://bit.ly/2IfZs8v
As sales professional you always try to
carry your sales kit what all things you need to carry in your sales kit please
click here https://bit.ly/2GohoMs
Now, let’s discuss some of the very important things which you never ever do or
show in-front of customers:
1.
Never
push customer in the beginning:
Sales always
comes with target and every sales professional tries their level best to meet their
sales targets and many a times while making a call to customers, we start
pushing customers to buy the products or services not even try to understand their real need and
wants . Because of this customers feel like they are getting fooled by the
sales guy who not at all bother to know their needs and wants but, start
pushing to sell what all things he/she have in their basket. You may push
customers when you build good rapport with them, till that time always try to
build good rapport and do follow ups with the customers never start your sales
call with the sentence “You buy this
products etc”.
2.
Never
lie to customer:
There is a big
myth in the market that to do sales you always need to lie to customers. But in
reality it’s not like that. On general notion, if you lied to someone, you
never get caught is a false assumption. If you lie now and then, credibility of
your words loses its importance. So if there is any short coming you have in
your products or services just politely accept it and try don’t speak rubbish
to prove your lie as truth.
3.
Don’t
do false commitments:
In the sequence
of becoming a lair you start making false commitments to the customers and here
you lose everything in-front of customers your good impression, credibility,
trust etc. Strictly saying never makes false commitments to customers if you want
them as your repeat customers.
4.
Never
criticize competitors:
This is one of
the most common mistakes usually a newbie in the sales profession do often and
sometimes even the experienced professional also start criticizing the competitor’s
in-front of customers. If you criticize competitors or their products it shows
you are incapable of doing sales. Rather, without criticizing them you may show
yours technical details along with your USP to them. Try it and you will never
regret it’s my promise.
5.
Never forget to do your homework:
What I means to
say here is that as a sales professional you need to have proper knowledge and
functions of your products, also what all competitors are doing and what you
doing only this will make all the difference and you can able to close the
sales. You need to update yourself with your territory and industry, it’s never
expected from a newbie to work as an expert but at-least you should know your
industries basics. If you are new in the sales profession but as an experienced
professional, yes you must specific with facts and figures. There is a proverb “Once you open up your mouth you will show
what is there in you, for me”. Hope you understand.
6.
Avoid
yourself from falling in the trap of greed:
Generally, there
are two types of sales persons one who always sell with the motive of
commissions and to do it, he may do all, what is usually said “not to do” in
sales profession. And the other one who approaches to customers with the aim of
solving their problem with their product or service. Let me tell you with full
responsibility that chances of getting positive outcomes for the second kind of
person are higher than that of the first one. Commissions are the mere outcomes
of your sincere efforts. So, just keep
focus to increase your customer base rather focusing on numbers and you will
see sales will follow at every call.
7.
Don’t
ever loss self-confident in any situation:
Key skills
usually a sales person needed are Communication skills, Presentation skills,
Leadership skills, Convincing skills, Analytical skills and out of all
these the most important are your Attitude and Self-Confident .
It is a must skill if you want to become a successful sales professional. Self-confidence
is nothing but the mindset that you can able to manage every situation. It’s
common for any professional if you are on a sales call usually anxiety is one
of the thing you feels and this will impact on your over all meeting with the
customer and if something went wrong confident shrinks, but you need to accept
that sales as the profession of rejections and if you don’t have confidence on
your skills and yourself you are gone. Sometimes your fears become obstacles in
your path of successful client meeting. If you want to learn on how to overcome
your fears just click here https://bit.ly/2tndFWZ
8.
Don’t
sound overconfident, be assertive:
There is a very
thin line between confidence and over confidence, let me explain you with
example if there is a genuine fault in your product if you are confident you
just accept your fault and try to offer alternative
corrective actions to customers. And if you are in over confidence you intentionally
ignore all your faults and start arguing with customers and ultimately you lose
the game. So, it suggested that if you want to correct customers, always be
assertive in your speech rather not start dominating him or her with
overconfidence.
9.
Don’t
be lazy while taking follow ups of customers:
If you want
yourself as an extraordinary sales person, you need to do something extra which
no other person is doing and for this you need to remove your laziness and move that extra miles without expecting in
return not only from customers but also from your organization. Here I want
to say you that everything counted and such a great gesture highlighted in such
a way nobody will able to ignore you.
10.
Never
hesitate to call or meet to customers:
If you are doing
cold calling never hesitate to enter in the customer’s office. Doing Cold calling
requires guts; practically speaking for a new comer it’s very tough for the
candidate to make a successful meeting with client without appointment. Some of
the by default things you need to face as a sales person is sometimes customers
angers, frustrations, most often his egos, no time attitude etc. Once you learn
the art of getting entry and meet customers directly without appointment, you
start excel in your profession by making your own database of clients and
customers. More the number of your cold calls more chances of reaching more
customers and this will increases chance of number of sales you are going to
close. So whatever data you are working do it rigorously, but don’t forget
importance of cold calling and start doing it and that also without hesitation.
11.
Never
loss hope and never give up:
In any industry
usually the sales ratio is from 10:1 to 50:1 and so on. It means if you do 10
calls chances you can convert 1 call into sales. Again it is varying from
industry to industry but one thing is for sure you get a lot of rejections and
yes, you always ready mentally and physically to accept this challenge. People
who says sales is not a good profession and don’t want anybody to go into the
profession are those people who just give up on their skills and confidence. So
never loss hope and don’t ever thing to give up. “Every Entrepreneur is a good
sales person but all Sales persons are not Entrepreneurs” reason is
quite simple: they never lose hope and never think of giving up.
Now, below two points are focus on you as an individual, this two things will make you happy and it is said that happy & healthy, mind and body attracts good in everything they do.
Now, below two points are focus on you as an individual, this two things will make you happy and it is said that happy & healthy, mind and body attracts good in everything they do.
12.
Never
stop learning:
Sales is a
profession where you always deals with human beings and human behavior is
complex hence to succeed you need to learn new things and skills sets to
upgrade yourself from the competitors and other sales persons. If you think you learn all about sales and
stop learning and upgrading yourself so you are making fool of yourself. Learning
always boosts your confidence and makes you motivated to continue to overcoming
challenges.
13.
Never
take your health for granted:
This is last but
not the least if you have good health i.e. you have harmony with your physical
body and mental abilities then only you will be able to do great things not
only in sales, but in every field or domain you are working. Understand this
fact and try to keep your body and mind fit by doing little exercises like
jogging, meditation, cycling, deep breaths etc. By doing this you can improve
your creative abilities to solve problems or any situation with great ease.
These are some of
the things which you have to avoid doing, if you want yourself as a successful sales
profession. Well these points are not only valid for sales profession only it
is relevant for all professions and working professionals. If you have any points
to add please drop a comment below.
