Things to avoid while facing Customers:

Things to avoid while facing Customers

While doing sales we do study of lots of things before going on the field or territory like who are your target customers, which segment you are going to track, affordability of your target customers etc. And these are important analysis which one needs to do before going to field.

Further, when you go out in the field, doing a cold call or going for a follow-up meeting with customers etc, you need to follow so many don’ts while facing the customers. I already shared information on how to do sales effectively   https://bit.ly/2IfZs8v

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Now, let’s discuss some of the very important things which you never ever do or show in-front of customers:

1.       Never push customer in the beginning:

Sales always comes with target and every sales professional tries their level best to meet their sales targets and many a times while making a call to customers, we start pushing customers to buy the products or services  not even try to understand their real need and wants . Because of this customers feel like they are getting fooled by the sales guy who not at all bother to know their needs and wants but, start pushing to sell what all things he/she have in their basket. You may push customers when you build good rapport with them, till that time always try to build good rapport and do follow ups with the customers never start your sales call with the sentence “You buy this products etc”.

2.       Never lie to customer:

There is a big myth in the market that to do sales you always need to lie to customers. But in reality it’s not like that. On general notion, if you lied to someone, you never get caught is a false assumption. If you lie now and then, credibility of your words loses its importance. So if there is any short coming you have in your products or services just politely accept it and try don’t speak rubbish to prove your lie as truth.

3.       Don’t do false commitments:

In the sequence of becoming a lair you start making false commitments to the customers and here you lose everything in-front of customers your good impression, credibility, trust etc. Strictly saying never makes false commitments to customers if you want them as your repeat customers.

4.       Never criticize competitors:

This is one of the most common mistakes usually a newbie in the sales profession do often and sometimes even the experienced professional also start criticizing the competitor’s in-front of customers. If you criticize competitors or their products it shows you are incapable of doing sales. Rather, without criticizing them you may show yours technical details along with your USP to them. Try it and you will never regret it’s my promise.

5.        Never forget to do your homework:

What I means to say here is that as a sales professional you need to have proper knowledge and functions of your products, also what all competitors are doing and what you doing only this will make all the difference and you can able to close the sales. You need to update yourself with your territory and industry, it’s never expected from a newbie to work as an expert but at-least you should know your industries basics. If you are new in the sales profession but as an experienced professional, yes you must specific with facts and figures. There is a proverb “Once you open up your mouth you will show what is there in you, for me”. Hope you understand.

6.       Avoid yourself from falling in the trap of greed:

Generally, there are two types of sales persons one who always sell with the motive of commissions and to do it, he may do all, what is usually said “not to do” in sales profession. And the other one who approaches to customers with the aim of solving their problem with their product or service. Let me tell you with full responsibility that chances of getting positive outcomes for the second kind of person are higher than that of the first one. Commissions are the mere outcomes of your sincere efforts. So, just keep focus to increase your customer base rather focusing on numbers and you will see sales will follow at every call.

7.       Don’t ever loss self-confident in any situation:

Key skills usually a sales person needed are Communication skills, Presentation skills, Leadership skills, Convincing skills, Analytical skills and out of all these the most important are your Attitude and Self-Confident . It is a must skill if you want to become a successful sales professional. Self-confidence is nothing but the mindset that you can able to manage every situation. It’s common for any professional if you are on a sales call usually anxiety is one of the thing you feels and this will impact on your over all meeting with the customer and if something went wrong confident shrinks, but you need to accept that sales as the profession of rejections and if you don’t have confidence on your skills and yourself you are gone. Sometimes your fears become obstacles in your path of successful client meeting. If you want to learn on how to overcome your fears just click here https://bit.ly/2tndFWZ  

8.       Don’t sound overconfident, be assertive:

There is a very thin line between confidence and over confidence, let me explain you with example if there is a genuine fault in your product if you are confident you just accept your fault and  try to offer alternative corrective actions to customers. And if you are in over confidence you intentionally ignore all your faults and start arguing with customers and ultimately you lose the game. So, it suggested that if you want to correct customers, always be assertive in your speech rather not start dominating him or her with overconfidence.

9.       Don’t be lazy while taking follow ups of customers:

If you want yourself as an extraordinary sales person, you need to do something extra which no other person is doing and for this you need to remove your laziness and move that extra miles without expecting in return not only from customers but also from your organization. Here I want to say you that everything counted and such a great gesture highlighted in such a way nobody will able to ignore you.

10.   Never hesitate to call or meet to customers:

If you are doing cold calling never hesitate to enter in the customer’s office. Doing Cold calling requires guts; practically speaking for a new comer it’s very tough for the candidate to make a successful meeting with client without appointment. Some of the by default things you need to face as a sales person is sometimes customers angers, frustrations, most often his egos, no time attitude etc. Once you learn the art of getting entry and meet customers directly without appointment, you start excel in your profession by making your own database of clients and customers. More the number of your cold calls more chances of reaching more customers and this will increases chance of number of sales you are going to close. So whatever data you are working do it rigorously, but don’t forget importance of cold calling and start doing it and that also without hesitation.

11.   Never loss hope and never give up:

In any industry usually the sales ratio is from 10:1 to 50:1 and so on. It means if you do 10 calls chances you can convert 1 call into sales. Again it is varying from industry to industry but one thing is for sure you get a lot of rejections and yes, you always ready mentally and physically to accept this challenge. People who says sales is not a good profession and don’t want anybody to go into the profession are those people who just give up on their skills and confidence. So never loss hope and don’t ever thing to give up. “Every Entrepreneur is a good sales person but all Sales persons are not Entrepreneurs” reason is quite simple: they never lose hope and never think of giving up.

Now, below two points are focus on you as an individual, this two things will make you happy and it is said that  happy & healthy, mind and body attracts good in everything they do.

12.   Never stop learning:

Sales is a profession where you always deals with human beings and human behavior is complex hence to succeed you need to learn new things and skills sets to upgrade yourself from the competitors and other sales persons.  If you think you learn all about sales and stop learning and upgrading yourself so you are making fool of yourself. Learning always boosts your confidence and makes you motivated to continue to overcoming challenges.

13.   Never take your health for granted:

This is last but not the least if you have good health i.e. you have harmony with your physical body and mental abilities then only you will be able to do great things not only in sales, but in every field or domain you are working. Understand this fact and try to keep your body and mind fit by doing little exercises like jogging, meditation, cycling, deep breaths etc. By doing this you can improve your creative abilities to solve problems or any situation with great ease.

These are some of the things which you have to avoid doing, if you want yourself as a successful sales profession. Well these points are not only valid for sales profession only it is relevant for all professions and working professionals. If you have any points to add please drop a comment below.